Here’s game-changer for all of y’all – open wide folks, because McDonald’s are FINALLY extending their breakfast hours.
While it may not be a permanent move just yet – the trial is starting it starting today, June 12 – it’s the first step towards the ultimate Maccies goal of all-day breakfasts.
But while an all-dayer may be a way away, extending breakfast hours are upon us. And we must honour it by devouring all the glorious sausage and egg McMuffins we can.
Starting today, June 12, seven McDonald’s restaurants are trialling the new breakfast hours, serving up the hangover cures from heaven until 11am for the next six weeks.
Unfortunately, the trial is taking place in Portsmouth and the Isle of Wight, the lucky devils, but if successful, the fast food chain will be rolling out the later breakfast times nationwide. So come on, people of Portsmouth and the Isle of Wight, do it for the greater good and let your local Maccies know how great their breakfasts are, and how much better they taste when consumed up until 11am.
It’s quite the move for the fast food giant, as – despite it being a point of contention for a long while now – the 10.30am end point has been in place for almost 25 years (unless you’re in one of the lucky countries which gets all-day breakfasts anyway…).
While McMuffin fans will no doubt rejoice at the extra half hour the fast food giants will be giving us, Big Mac fans may not feel quite the same way, as it’ll mean their start time is pushed back to allow for those delicious egg McMuffins, hash browns and all the coffee us breakfast connoisseurs can guzzle down.
For those of us not able to drag themselves down to the restaurants to get their hands round those breakfasts, the good news means orders from delivery services – such as Uber Eats, Deliveroo or McDelivery, will also be extended. Where the cut off was 10.15am for orders, the extended hours will push it back to 10.45am.
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Charlie Cocksedge is a journalist and sub-editor at UNILAD. He graduated from the University of Manchester with an MA in Creative Writing, where he learnt how to write in the third person, before getting his NCTJ. His work has also appeared in such places as The Guardian, PN Review and the bin.