Ruddy Nora, Morrisons have really upped the ante here.
One of their branches in Leeds is selling beer for customers in a brand spanking new in-store bar.
Yes lads, shopping and supping.
The Guiseley shop has opened up ‘Barista’ in case people fancy a cold one while doing the big shop, reports The Yorkshire Evening Post.
You could say Christmas has come early, and in God’s own county, too.
Punters will be able to choose anything from a Saltaire Blonde ale to a Frizzante Italian wine. Other drinks up for grabs include bottled ciders, craft ales and lagers.
By heck, what a brilliant marketing ploy. One that I’m happy to indulge.
A spokeswoman for the supermarket said:
Saltaire Blonde is a local brewery that’s really popular with customers. We’re looking forward to hearing what customers think of our new cask pump.
I’ll tell you what I’m thinking in around two hours. I’m getting the next train. I’ll si thi.
