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Art, truly, is a mystery. For some, it’s a profound expression of thoughts, feelings and experiences. For others, it’s a Popeyes chicken sandwich taped to a wall.
If you’ve missed the past week’s lunacy, let me fill you in about a rather pricey piece of fruit.
Entitled ‘Comedian’, Italian artist Maurizio Cattelan duct-taped a banana to a wall in Miami’s Art Basel – and it sold for $120,000 (£91,000). Then, a few days later, performance artist David Datuna peeled the banana from the wall and ate it.
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Don’t worry, it’s all part of the ‘art’. The piece is reportedly still as valuable, with director of museum relations Lucien Terras telling the Miami Herald: ‘He did not destroy the art work. The banana is the idea.’
It was a matter of time before corporate minds capitalised on banana-mania: on Monday, in partnership with Miami-based San Paul Gallery, Popeyes unveiled their ‘artwork’.
Featuring one of the chain’s infamous chicken sandwiches also duct-taped to a blank canvas, ‘The Sandwich’ is on sale for a whopping $120,003.99. Apparently, according to Thrillist, a buyer has already inquired about making a purchase.
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To put that in perspective, you could use the same amount of money to purchase 30,076 chicken sandwiches (if you buy one less sandwich, you could afford a roll of duct tape too).
Fortunately, the piece isn’t designed for pure profit: if it does sell, which it will, all proceeds will be donated to the Popeyes Foundation, a non-profit organisation dedicated to helping communities in need with food and other resources.
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The banana has potentially started an art revolution. What will it be next? A Greggs sausage roll taped to a wall? What about a Big Mac?
Commenting on the reception to the banana, Terras added:
This has brought a lot of tension and attention to the booth and we’re not into spectacles. But the response has been great. It brings a smile to a lot of people’s faces.
I wonder if I’ll ever be blessed with the financial security to go and splash $120,000 on a bloody banana.
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After graduating from Glasgow Caledonian University with an NCTJ and BCTJ-accredited Multimedia Journalism degree, Cameron ventured into the world of print journalism at The National, while also working as a freelance film journalist on the side, becoming an accredited Rotten Tomatoes critic in the process. He’s now left his Scottish homelands and took up residence at UNILAD as a journalist.