Snapchat Rolls Out New Changes To Compete With Messenger And WhatsApp

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Snapchat wants to be more than just photos.

In an effort to redesign the image-messaging app’s communication feature, SnapChat released a statement yesterday saying they’re rolling out the big guns and releasing a ‘Chat 2.0’.

Chat 2.0 is a major overhaul of it’s messaging feature and includes voice and video calling, audio and video notes, and more than 200 new stickers.

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And now, if your friends aren’t logged into the app, you can still dial them. If they don’t answer, you can leave a recorded message, 10-second video note – similar to a GIF loop – or a flashy sticker.

In calls, users have the option to switch between audio and video anytime in the new ‘Watch’ feature.

The whole interface is altogether just more straightforward. To send a picture, press the picture icon and to make a call, press the phone icon. You get it.

And nothing about the app’s privacy has been altered or omitted.

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They said in their statement:

What we love most about the new Chat is how easily you can transition between all these ways of communicating — just like you do in person.

When that’s possible, you aren’t texting, calling, or video chatting… you’re just talking. We’ve been working on this redesign for a while — we can’t wait to hear what you think!

While Chat 2.0 is a major overhaul for the app, other platforms have been ahead of the game for a while. Facebook created the Messenger app – with video calling, stickers and GIFS, and Whatsapp has long let users share pictures, video call, and now, share documents with others.

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So in an effort to take advantage of the sort of messaging features that has helped Facebook and Whatsapp – which each have 1billion daily users – to grow, Snapchat is still behind with about 100million daily users.

But – maybe these new features will catch them up. It really is a great redesign.